Your Chance to Listen Live to the World Premiere of Babymetal’s ‘KARATE’

To avoid becoming Babyblog, I’m just going to keep updating these original posts.

Wanna hear the UK’s BBC Radio 1 debut of “KARATE”?


BABYMETAL – BBC Radio 1 (25 February 2016) – KARATE Debut by Missing Reel

North American audiences will be able to listen to “KARATE” tonight at midnight, that is 24:00 Thursday / 0:00 Friday, on SiriusXM’s Liquid Metal. Jose’s show. What’s it called?

And now that we got that taken care of, read on for another look at the marketing at play. Continue reading

Babymetal Marketing: Colbert, SXSW, Local Ground Game

Let’s get this out of the way: HOLY SHIT BABYMETAL’S GOING TO BE ON STEPHEN FUCKING COLBERT!

/ahem

This marketing overview for Babymetal in the United States, as published by Red, who handles their U.S. distribution, is kind of fascinating. Continue reading