It’s been a while a since we last checked in on SHINDENTSU PRODUCTION, home agency of ELECTRIC HEARTS, the idols who broke onto the scene with paper bags on their heads and punk-pop songs in their hearts, and the now defunct scribble scritch, who might be gone, but left the world one very perfect pop nugget.
And as things quickly change in the scene, so it goes for the groups under this banner: Members have changed, groups have been reborn, and the Corona virus has pretty much left the idol industry struggling to maintain vital connections with their fanbase. With that in mind, SHINDENTSU has gifted us with a couple of videos to remind us that they’re still around, still care about their fans, and have every intention of coming out of this thing without missing a beat.
HANAMUKE is the third idol act on the current SHINDENTSU PRODUCTION roster, the same agency that has won us over with the fabulous ELECTRIC HEARTS and the delightful scribble scritch! While we’ve been previously introduced to the other two acts, HANAMUKE have only been known to us over here at Homicidols in name only, so there’s been a bit of anxious anticipation to find out what they’re about…
All I’ve really known about them is that they’re a duo consisting of Yuni and Tsubra, and that they describe their music as “Underground Techno Idol”. Beyond that, I had nothing to speculate on regarding their musical sound until now…
So finally, in the tradition of previous SDP promo media, here’s a cool little low-budget video for you!
I sure do like it a lot! It’s all very familiar sounding but yet not so derivative that it feels like meatloaf again. It’s good, solid pop music that would lend itself well to dancing around your room or helping you survive the drudgery of a morning commute into work. It also sounds ripe for some fun extended remixes, so hopefully they’ll follow up on the underground techno spirit by letting the tracks be open to experimentation by amateur soundboard enthusiasts.
And as for the MV itself, it plays off nicely with a bit of a young Vanilla Beans sort of vibe, complete with lackadaisical choreography, retro dresses, and bob-cut wigs! And oh yes, bonus points for the robot dance moves at the 2:50 mark, you really can’t go wrong with that!
Obviously, with a limited amount of material and small following, the group still has room for growth ahead of them, but that’ll most certainly change in the months to come. Give em’ a chance and follow them so you can later brag that you knew about em’ early on!
HANAMUKE official website
SHINDENTSU PRODUCTION Youtube channel