Hell on Fire, EIMIE

One of the more enjoyable but oddly unsung (’round these parts) units in idol the past couple of years has been EIMIE. Granted, I missed a big chunk of their emergence last year, but in the intervening time it’s been interesting to watch what used to seem like a fairly straightforward rock unit turn into something more. And in their latest, “something more” seems to be a genre-less x-core monstrosity that I send to half the people I know with various emoji to accompany it and I get back a range of responses (most no worse than neutral!) also via emoji, and then somebody does the cry-laughing thing and outright says “WHAT THE HELL IS THAT”. My kind of track.

Anyway, the latest! Dropped in rough conjunction with their band-accompanied one-man a week and change ago, and really just all kinds of fun. I meant to share it much sooner, but it’s not too late! Consider it fresh and full of rapping and even references to an MC and also chunky and loud and heavy and I’m kind of in love with it. Continue reading

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EIMIE Added Some Much-needed Loudness to the Week

Man, there’s a lot of stuff happening suddenly! I hope we get a chance to address at least most of it!

But cutting right to the chase, look ^ at that headline, get the picture, and then prepare yourself for our first true return visit to EIMIE in more than a year. I feel like we should all have more love for this wonderfully rocking unit, who (the occasion for this post) finally got around to releasing another MV from an EP that they … released all the way back in the spring? Sure, why not. It’s 2020, people. But anyway this bangs and you should play it for every person you both like and dislike in equal measure:

What can you even realistically add to that? It’s awesome hard idol rock (or some suitable combination of those three words), borders appropriately on perfectly acceptable -core kinds of stuff, weaves the idol vocals in perfectly, has a killer hook … that’s a really good job, EIMIE!

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EIMIE Is a Palindrome

I want to share something with you guys. An accidental trip-over-it-and-remember-that-it-exists kind of thing, if you will. And you know, we haven’t shared a whole lot of previously un-posted-about idols this year for a number of reasons, so why not get a few out there before the year is effectively over?

So meet EIMIE (Twitter), who yes are a palindrome but are also a pretty darn solid rock project, and who dropped this energetic live-cut MV a few days ago:

Continue reading

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