Sitting down to a first listen of the fifth BiSH album, CARROTS and STiCKS, the big question is: Which BiSH will predominate? The brazen punks who got kicked out of Tokyo Idol Festival? The potential game changers who released a two-minute thrash punk single as their major label debut? Or the commercial idols who promote cell phones and sing anime theme songs?
We know the punk is still in BiSH as demonstrated every time they let Ling Ling center and she does the emotional equivalent of kicking your teeth down your throat. At the same time, it’s hard to give punk cred to a group that’s signing exclusive deals with Apple to restrict the digital distribution of their own music. I certainly won’t begrudge a person for making a living off their art, especially in the crap ass world of Japanese entertainment where the vast majority of power and profits are concentrated in the hands a few management moguls who are far less benevolent than BiSH’s boss-who-we-love-to-hate, Junnoske Watanabe. And it’s not like those of us who have climbed aboard the BiSH train can cry about genre, aesthetic or ideological purity anyway. Watanabe has never hidden the fact that he is punk in the same way that Malcolm McLaren was punk: thumbing the nose of a conservative society is good fun and all, but only if you can make a buck (pound or yen) doing it.