Last week, Kamen Joshi released their much(?)-anticipated single “Personia/ISUMI,” with a very clear goal of matching the success of 2015’s “Genkidane”: Reaching the weekly #1.
Here’s the short version of the MV; why it’s short, not even our friend Char T Saki understands.
— 仮面女子:公式ツイッター (@AliceProject_mb) January 3, 2017
Immediately upon release, though, the push for #1 began in earnest:
— 桜雪＠仮面女子 (@y_sakura_alice) January 3, 2017