Struggling … to not make … color puns …
By now, friends, I’m sure that you’ve seen (or at least know that you need to see) the MV for BiSH’s new single “PAiNT IT BLACK”, so yes, while you can in fact look at it right down there before these words, I got all Maniac about it after the jump. Depending on how much you like or hate column inches being sacrificed to the gods of the Hot Take, you may or may not want to take that jump!
First, song and MV. I’ve still been holding out hope that this song was going to be a cover of the Rolling Stones classic (or at least throw it a bone), maybe do some visual callbacks like staging the MV at a funeral, etc., but it’s not to be the case:
It’s official: I’m exhausted with Kentacore. Or, more accurately, I’m bored with Kentacore, or what Kentacore has become — a standardized, formulaic, templated version of writing punk-inspired idol rock. Yeah, the song’s fine in that it does everything that it’s supposed to do, it sounds right, it’ll sell an adequate number of copies, Avex will be pleased, etc. Hell, because BiSH’s B-sides are almost always gold, I’m going to get it no matter how much I kvetch. And I figure that I can’t expect too awful much from a theme song (lots of extra hands in that pot).
But dang, you guys, I really wish that BiSH — really, Watanabe and SCRAMBLES — hadn’t settled on “fine,” and did better than painting by numbers.*
I left that whole BiSH-painted-black thing the hell alone and am still glad for it. I do however think that Watanabe has either run out of ideas, or he’s being given very little to work with in terms of generating buzz for his flagship project on account of needing to keep it within safe, well-defined boundaries. Yeah, we’re not even a year removed from the members going on a liberating shooting spree, and only a few months off from a (PG-13) femdom MV, but tell me that I’m crazy when I say that the past year, from “Promise the Star” to now, hasn’t been a long process of gradually blunting BiSH’s edges. Even the album, while deservedly well-received, was more a collection of mostly nice songs than the assault that was KiLLER BiSH just a year earlier. These are the idols who were once treated to sewage bukakke, for french’s sake; now their primary MVs default to sweeping high-angle shots of dancing in isolating confines. BiSH is becoming Bon Jovi.
Of course, for that, I’m ultimately looking less directly at WACK and SCRAMBLES and making sure that Avex is the greater focal point in the background, but that’s a thing for another day. Suffice it to say, I want my Punk Band Without A Band back. More “DEADMAN” and less “My landscape”, please and thanks.
There, managed to get the pun in there